Privacy Policy

Last Updated: November 2025

Operated by: 1791 Technology Limited (“we”, “our”, “us”)

Email: info@petpopulace.com

PetPopulace (“the App”) is a global social platform for pet owners, veterinarians, vendors, and event organisers.

Your privacy and data protection are extremely important to us.

This Privacy Policy explains how we collect, use, share, store, and protect your information.

By using PetPopulace, you agree to the practices described in this Privacy Policy.

1. Age Restriction & Eligibility

PetPopulace is available only to users aged 15 years and older.

During sign-up, you must confirm your age and may be asked to provide your date of birth.

Users under 15 are not permitted to create an account.

We do not knowingly collect personal data from users under the age of 15. If we discover such an account, it will be deleted immediately.

2. Information We Collect

A. Information You Provide Directly
  • Full name
  • Username
  • Age or date of birth (for age verification)
  • Email address
  • Profile photo or pet photos.
  • Pet information (name, breed, age, medical notes)
  • Posts, comments, stories, and uploaded media
  • Marketplace listings and product details
  • Event details
  • Chat messages
  • Reviews and ratings of vets or vendors
  • Business / vendor details (if applicable)
  • Clinic information (for veterinarians)
B. Automatically Collected Information
  • Device information (model, OS, unique IDs)
  • IP address
  • App activity and analytics events
  • Log files relating to errors and crashes.
  • Location (only if you enable it for event discovery or vendor proximity)
  • Cookies, preferences, and usage data
C. Information From Third Parties

Only when necessary and permitted:

  • Payment processors (Stripe)
  • Identity verification services for vendor/vet through Admin
D. Business Account Information
  • Business name & registration details
  • Public listings & service descriptions
  • Clinic addresses
  • Pricing, availability, and service menus
  • Vendor product catalogues

3. How We Use Your Information

A. To provide and operate the App.
  • Sign-up, login, and account management
  • Posting and sharing content
  • Connecting with other users
  • Managing marketplace listings
  • Vet appointment booking and clinic profiles.
  • Vendor dashboard functions
B. Moderation & Safety
  • Detecting and removing harmful or illegal content
  • Supporting the Block and Report systems
  • Investigating violations of our Terms
  • Protecting users from harassment, fraud, scams, or abuse (Apple 1.2 requirement)
C. Personalisation
  • Showing relevant feeds
  • Displaying nearby events or vendors
  • Improving user experience
  • Customising marketplace recommendations
D. Payments and Purchases
  • Processing subscriptions, boosts, and purchases
  • Fraud prevention
  • Payment confirmations

Payments are processed via:

  • Apple App Store
  • Google Play Store
  • Stripe

We do not store full credit card details.

E. Communications
  • Account notifications
  • Updates about features and safety
  • Security alerts
  • Messages from vets/vendors you choose to interact with
F. Analytics & Improvements
  • Understanding app usage
  • Fixing crashes
  • Running performance metrics

4. Sharing Your Information

We do not sell your personal information.

A. Service Providers

We may share information only with:

  • Secure hosting providers
  • Analytics tools
  • Payment processors
  • Verification providers (for business accounts only)
B. Other Users

Depending on your activity:

  • Your posts, photos, listings, reviews, and profile
  • Messages you send to others.
  • Vendor or clinic information (if you operate a business profile)

Private messages remain private unless you or the recipient disclose them.

C. Legal Requirements

We may disclose data if:

  • Required by law
  • Necessary to respond to subpoenas or investigations.
  • Needed to protect a user’s safety
  • Needed to prevent fraud or illegal activities.
D. Business Transfers

If PetPopulace is acquired, merged, or restructured, your data may be transferred securely.

5. User-Generated Content (UGC) & Safety

PetPopulace hosts content from users, including photos, posts, listings, and messages.

You are responsible for:

  • Ensuring your content is accurate.
  • Avoiding harmful, illegal, violent, or inappropriate material
  • Respecting copyright
  • Complying with animal safety standards (no illegal sales, cruel practices, etc.)
Moderation & Enforcement

We use:

  • Automated tools
  • Human review
  • User reports
  • Machine learning filters

To detect and handle:

  • Harassment
  • Scams
  • Fake profiles
  • Harmful or illegal content
  • Underage users

Accounts violating these rules may be suspended or terminated.

6. Data Storage & Security

Your data is stored securely using industry-standard technologies.

We implement:

  • Encrypted transmission (HTTPS / SSL)
  • Secure cloud infrastructure
  • Access restrictions
  • Firewalls and intrusion detection
  • Frequent security updates
  • Backups with retention policies

No system is 100% secure.

While we take serious precautions, we cannot guarantee absolute security.

7. Data Retention

  • Active account data: retained until you delete your account.
  • Backup logs: up to 30–90 days
  • Transaction data: per legal requirements (tax, audit)
  • Moderation logs: up to 12–24 months
  • Deleted posts/media: may persist temporarily in backups but are not publicly visible.

8. Account Deletion

You can delete your account at any time by following these steps in the app:

  • Go to Dashboard → Menu → Delete Account.
  • (Account deletion will permanently remove your data from our system.)

9. Your Rights

Depending on your jurisdiction (UK, EU, etc.), you may have rights to:

  • Access your data.
  • Correct inaccurate data.
  • Delete your data.
  • Restrict processing.
  • Object to certain processing
  • Download your data (data portability)
  • Withdraw consent.
  • Request account deletion.

To exercise any rights, contact:

sales@petpopulace.com; support@petpopulace.com; info@petpopulace.com

10. Cookies & Tracking Technologies

We use cookies to:

  • Remember preferences.
  • Improve app experience.
  • Analyse usage patterns
  • Support login
  • Provide accurate event/location-based features.

You may disable cookies in your device settings.

11. Third-Party Links

PetPopulace may include links to:

  • Vendor websites
  • Vet clinics
  • Event sites
  • External resources or communities

We are not responsible for their privacy practices or content.

12. Children’s Privacy

PetPopulace does not permit users under 15 years old.

We do not intentionally collect data from children.

Any account found to belong to a child will be removed.

13. International Data Transfers

We may store or process data in multiple regions depending on secure server availability.

When transferring data internationally, we comply with:

  • GDPR
  • UK Data Protection Act
  • Applicable local data laws

Appropriate safeguards (e.g., SCCs, encryption) are used.

14. Changes to This Privacy Policy

We may update this Privacy Policy to reflect:

  • New features
  • Regulatory requirements
  • App Store requirements
  • Security improvements

We will notify users of material changes.

Continued use of the app means acceptance of updated terms.

15. Contact Us

1791 Technology Limited

Email: sales@petpopulace.com; support@petpopulace.com; info@petpopulace.com;

www.petpopulace.com